Ole Witthøft

The question you never ask about loudspeakers. Although you ought to

When we go grocery shopping, we want to now what’s in the products we buy.

Does the ketchup have tomatoes?

Is the chicken from a free-range farm?

Were the apples sprayed with pesticides?

And so on.

We want to know if the manufacturer of the product has the same interests as us.

But people who buy speakers never ask the very simple question:

Who made the sound in the loudspeakers?

Who’s responsible for the sound that will play my music in the next 10-12 years?

Is it someone, who used Michael Bolton to fine tune the sound?

Or maybe a person who loves Led Zeppelin but never dreamt of listening to a single one of the artists you like?

Has the sound of the speakers ever been evaluated by people, who knows how music should sound?

The thing is: You haven't got a clue.

Speakers for thousands of Euro are being sold with less information about the product’s origin than when you buy chicken in the supermarket.

In my opinion, it's not okay to be this unambitious.

We can do better.

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At System Audio we’re more than happy to tell how we create our sound

Our personnel function as a test panel, but we also have an independent group of musicians and music lovers to test our loudspeakers.

More than 100 test pilots need to give us their thumbs up before we start the production of a speaker.

The job of a test person is to test the loudspeakers with heaps of music samples and genres.

We care the sound and we share what the critics say about our products.

In fact, we have 144 tests and ratings available via our website.

And we’re delighted to share them.

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Author
Ole Witthøft
Ole is the founder of System Audio. His 3 greatest passions are music, design and technology. Every day, Ole is working on some kind of projects, and you find him in the workshop, in the production, behind a computer or on one of his many presentations around the world.

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